$10 KARDASHIAN WATER IS A HOT SELLER AT DASH STORE
We were curious about how the Kardashians’ DASH store is doing in New York, but they haven’t been forthcoming with any sales figures. There’s no doubt the Soho shop attracts crowds – mostly young teens with their mothers. They have a burly security guard to keep order outside like a club doorman. The odd thing is that once these Kardashian fans get inside the store they can’t find much to buy. The shop has been described as looking more like a “set” than a functioning store and the racks of high priced glitzy clothes are sparse. Most customers have been observed leaving empty-handed, although quite a few spring for the $10 Dash bottled water as a souvenir.