This huge sexy Calvin Klein billboard covers most of a building in Manhattan and many observers are wondering “What IS the message here?” Could it be “Three guys are better than one?” or “Let’s have some group sex!” Does it make YOU want to buy Calvin Klein jeans?

American Idol Kelly Clarkson (pictured above in Sydney, Australia) is starting a major concert tour this month. She has been quoted saying “I like my butt. I like putting on my jeans and filling them out.” We don’t believe her for a minute, do YOU?

Heidi Klum made a personal appearance and signed autographs at Bloomingdale’s to promote her jean line for Jordache, and Bloomie’s went all out to make her feel welcome. They surrounded her with mannequins that look exactly like her, wearing the jeans! If Victoria Beckham had made a similar effort, her jeans might not have landed in the mark-down bins.

It was definitely a wake-up call to Victoria Beckham when she learned that her pricey jean line dVb has NOT been selling well. In facts Kitson owner Fraser Ross publicly chastised Posh for not making a personal appearance at his shop to promote the lagging line. Immediately Victoria pulled on a pair of her own creations (which we rarely see her wearing) and marched over to Robertson Blvd. Shoppers were thrilled, photographers were delighted, and Kitson sold some jeans. Mission accomplished.