VICTORIA BECKHAM HIRED TO “FEMINIZE” RANGE ROVERS

Who do you turn to if women aren’t buying enough of your product? Victoria Beckham, of course. She knows what women want. Range Rover wants to up their appeal to female customers, so they’re introducing a new model SUV with the posh sounding French name Epoque. Victoria has been hired to contribute her design ideas to feminize the car. The Beckam designed luxury vehicle will of course be slimmer and lighter (and more efficient) than other models, and the interior will be aimed at women. We assume that means magnifying make up mirrors for passengers and VERY IMPORTANT deluxe handbag holders.

Posted by Janet on July 8, 2010

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Filed Under: Design > Fashion > Range Rover > Victoria Beckham

   

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